If You Want to Learn How to Dress Stylishly 👌🏽🙏🏽

This Issue: kowloonjai Editorial Spotlight on kowloonjai.

In this edition, our kowloonjai editorial team zooms in on kowloonjai — yours truly, Nathan, a seasoned fashion buyer and vintage collector who founded this space to share styling tips and fashion inspiration.

With over a decade of experience in the fashion industry, I’ll break down kowloonjai’s core mission and origins using three “W”s: What, Where, and When.

What is kowloonjai’s Main Purpose?

My primary goal is to leverage my fashion expertise to help busy urbanites who lack the time or resources to explore styling techniques.

I’ve had the privilege of guiding friends through style transitions—from slim fit to oversized to clean fit—and watching their confidence soar has been incredibly rewarding. This inspired me to dive deeper into styling guidance and fashion therapy, aiming to empower more time-strapped city dwellers to discover their best-dressed selves.

Where is Kowloonjai Located?

Despite the name “kowloonjai,” kowloonjai is based on a tranquil little island in Hong Kong: Pengchau.

Born and raised in Kowloon for over 20 years, I’m a true Kowloon boy at heart. But to escape the hustle and bustle, I chose the peaceful island life on Pengchau.

If you’re reading this, I invite you to visit this serene island and experience the transformative power of styling firsthand.

When Did Kowloonjai Begin?

Back in 2018, I started sharing my OOTD (Outfit of the Day) on Instagram, launching the kowloonjai account to post my thoughts on styling and fashion pairings. What began as a passion project grew organically—I started setting up pop-up stalls and offering styling services, connecting with people who share my love for fashion.